Brand & Identity
Creative Direction: Max Saunders
Designer: Nick Taheri
Once came to Nieku in 2010 looking for a brand that represented the craft of her artisans and customers. Once was a platform that allowed artisans to sell premium crafted pieces. Each item has been carefully selected to ensure that only the finest work can be available for purchase. The brand draws upon the idea of cutting and folding paper to reveal the brand and what it represents.